More About Design

Designing sales materials can be quite tricky.  There are several things you need to remember. One of those things is the Rule of Three. If you want your customer to use your product, find three benefits that he will gain by using the product. WIIFM should be your guiding principle. Your customer wants to know… Continue reading More About Design

Summertime 2019

We are practically to Mid-summers Day. In Lindsborg, Kansas, this Swedish Festival will be held on Saturday, June 15. If you’ve never been to Lindsborg, this is a good time to visit. However, summer means other things to other people. For some, it’s going to the lake for boating or fishing. For others it’s vacation… Continue reading Summertime 2019