White Space

Constant noise, even music, can become tiring. You eventually need a little silence. In music that’s called a rest.    Even a short rest gives your ears a moment to define what you’ve heard. In printing, we call it white space. We’ve all seen ads that were so full of pictures and text that it… Continue reading White Space

More About Large Projects – Font Choices

Your printing project can invoke a mood, just like music. Do you want casual? Or formal? The feel or mood of the piece can be dictated by a choice of font. The font is the type face used for content. You can call up a mood by using different fonts.  But beware, use of more… Continue reading More About Large Projects – Font Choices