We hear a lot these days about branding. While we live in central Kansas cattle country, we’re not talking about the roundup and branding iron here.
For a good primer article on branding visit this Entrepreneur article.
We at DuMond Printing can help you with your branding. If you have an idea for a logo, we can design it and/or refine it for you. We can put it on all your business correspondence.
- Business Cards
- Letterhead and envelopes
- Job estimates and order forms
- Invoices and statements
- Flyers and mailers
You will notice that these items fall into two categories:
- Soliciting Business
- Handling Business
For soliciting business, you might use business cards to hand out or mail to prospects. Flyers and mailers are generally used to spread the word about what you offer the customer and the benefits to the customer when they work with you.
Job estimates and order forms, invoices and statements are used for handling the details of business. What product, what size, detail specifications, how many/much, cost, and totals.
Letterhead and envelopes are the multi-taskers. They can be used for either purpose.
It helps in branding to have the same logo on all these pieces.
This logo is familiar all over the world.
As is this one.
For immediate name recognition, you can’t beat a good logo.
Hmmmm. Perhaps we are talking about something very much akin to cattle branding.
214 West Commercial
Lyons, KS 67554