As a general rule, if you are bringing something to the print shop, it’s better to bring the electronic file than a printed copy. There are exceptions, but this is generally the case.
Most text programs give you the choice to save your work as a PDF file. PDF stands for Portable Document Format. Essentially it is a WYSIWYG item. What You See Is What You Get.
In other words, what you see on your computer is what you will get from the print shop. That’s extremely important when you are working in one program, and your print shop has a different program or even a different version of that same program.
Your text document will automatically save as a .doc, or a .docx, or .rtf, or .txt, or any one of several other file extensions. Transferring any of these files can be iffy. Several things can glitch between computers and versions. The two items that cause the most trouble are type faces and graphics. Saving a text document as a PDF is the safest and best way to get your document from your computer to your print shop.
If you have had an independent graphic designer create your logo or other graphic elements, best way to get those files to the print shop is in a separate vector file. Your vector file might carry one of several file extensions on its name:
- .ai – Adobe Illustrator
- .eps – Encapsulated Postscript
- .svg – Scalable Vector Graphics
These are virtually interchangeable. They do not present the same non-compatibility issues that text editors carry.
Talking with your print shop early in the design process will help preclude problems down the line. Communication is the key.
Remember, at DuMond Printing, business is personal.
214 West Commercial
Lyons, KS 67554